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What you will learn:
- To understand the basic techniques used by all marketing professionals,
no matter what industry or market sector.
- To identify your target market and decide what customers
you want to attract versus those you don’t want!
- To uncover target customer needs, issues and buying motives,
whether the buying decision they are faced with is complex or
simple and how quickly the purchase will be made.
- To identify new market opportunities for future development.
- To assess and compare the promotional methods available to
progress and reinforce customer awareness.
Who will benefit from this level of training or coaching:
- Those taking on a marketing role for the first time.
- Those with less than 2 years marketing or customer support
experience.
- Those who have marketing experience but have not had structured
training.
For further information please call +44 (0)1440 820620
or
complete our enquiry form
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